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Influencer: The New Science of Leading Change, Second Edition

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An INFLUENCER leads change.
An INFLUENCER replaces bad behaviors with powerful new skills.
An INFLUENCER makes things happen.
This is what it takes to be an INFLUENCER.

Whether you’re a CEO, a parent, or merely a person who wants to make a difference, you probably wish you had more influence with the people in your life. But most of us stop trying to make change happen because we believe it is too difficult, if not impossible. We learn to cope rather than learning to influence.

From the bestselling authors who taught the world how to have Crucial Conversations comes the new edition of Influencer, a thought-provoking book that combines the remarkable insights of behavioral scientists and business leaders with the astonishing stories of high-powered influencers from all walks of life. You’ll be taught each and every step of the influence process–including robust strategies for making change inevitable in your personal life, your business, and your world. You’ll learn how to:
Identify high-leverage behaviors that lead to rapid and profound change Apply strategies for changing both thoughts and actions Marshal six sources of influence to make change inevitable
Influencer takes you on a fascinating journey from San Francisco to Thailand to South Africa, where you’ll see how seemingly “insignificant” people are making incredibly significant improvements in solving problems others would think impossible. You’ll learn how savvy folks make change not only achievable and sustainable, but inevitable. You’ll discover breakthrough ways of changing the key behaviors that lead to greater safety, productivity, quality, and customer service.

No matter who you are or what you do, you’ll never learn a more valuable or important set of principles and skills. Once you tap into the power of influence, you can reach out and help others work smarter, grow faster, live, look, and feel better–and even save lives. The sky is the limit . . . for an Influencer.

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3 thoughts on “Influencer: The New Science of Leading Change, Second Edition

  1. Fascinating examples of how to change individual and collective behaviors for the better The main thesis of this book is fascinating to contemplate. In essence, it is that nearly all ways used to try to get people to change serious and deeply ingrained behavior such as overeating, drug use, smoking and repeated criminal acts are at best pointless and in many cases counterproductive. You learn of examples of organizations that have found ways to cure people of these behaviors where the methods are really not that complicated. No massive amounts of money are expended, no high…

  2. A Brilliant Blueprint of the Science of Change When Stephen Covey labeled this new book “an instant classic,” I knew it was a must-read for me. 

  3. Influenced me! The principles in this book have the potential to change the world – by changing behaviors of individuals, families, communities and nations. 

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