Tag: Strategy

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The Winning Formula: Leadership, Strategy and Motivation The F1 Way

Few people have made the transition from elite sportsperson to multi-faceted entrepreneur with as much skill, flair and success as Formula 1 driver David Coulthard. Winner of thirteen Grands Prix, Coulthard has also made his mark in hotel ownership, property, consultancy, film production and most famously media work, as lead TV pundit. In Driven, Coulthard opens the doors to the secretive world of F1 and reveals in simple, entertaining and utterly compelling terms how he has been able to master this mind-boggling variety of disciplines by applying the skills honed from his years at the top of the world’s most demanding motorsport. By recounting his own stories, and combining them with first-hand experience of stellar individuals such as Michael Schumacher,Ron Dennis, Sir Frank Williams, Christian Horner and Sebastian Vettel, Coulthard provides a fascinating fly-on-the-wall insight into F1 but at the same time offers an invaluable guide to the business of sport and the sport of business.

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Searching For The Ideal Machine: How Strategy Drives VEX IQ Robot Design (MRI Inspiration & Outreach Series) (Volume 4)

Searching For The Ideal Machine: How Strategy Drives VEX IQ Robot Design is a handbook that explores the relationship between strategy and engineering design in the field of competitive robotics. The book provides a methodology for finding success in competitive robotics. The process starts by determining the key functional requirements of a season’s game, and details and discusses a variety of machines and mechanisms that can satisfy such requirements, using the 2015 VEX IQ Highrise game as an illustrative example. These machines and mechanisms can be versatile (or general purpose) or specialized (or of limited purpose but with higher performance). The problem of building stable irregular stacks is discussed and solved in a mathematically rigorous way. Next the authors develop a taxonomy of robots, classifying the various common types of machines into a set of six robot “families” – pushbots, clawbots, harvesters, plowbots, gantries and (task-optimized) cherrypickers. The authors show how compliance of designs with game rules on robot sizing can be evaluated prior to construction using simple trigonometry. The book applies these principles to the 2015 VEX IQ Highrise game, developing a variety of strategies for transport, sorting and stacking of game objects. Next the authors show how these specialized strategies can be combined for improved competition performance using an evaluation schema that considers the maximum and likely score and the reliability of the machine to assess the suitability of each machine for solo and alliance telerobotics as well as autonomous robotics based upon its strengths in transport, sorting and stacking of game objects. After describing their favored solution to the exemplary problem, the authors provide a detailed methodology for extending such an approach to future competitions. Written in plain English for a middle school audience (both students and coaches), most of the book is accessible to elementary schoolers as well. Two sections of the book are mathematically sophisticated– particularly the sections on designing robots for rules compliance, and the mathematically rigorous solution to the problem of building stable irregular stacks. Elementary and middle robotics coaches may find this book useful to illustrate robotics concepts and help train their students in designing the optimal machine for their chosen strategy. The machines, mechanisms and assessment process described in this book will prove useful to future season robotics competitions.

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The No S Diet: The Strikingly Simple Weight-Loss Strategy That Has DietersRaving–and Dropping Pounds

No Snacks. No Sweets. No Seconds.*

*Except on days that start with S (Saturdays, Sundays, and Special days).

Developed by a problem-solving software engineer who was tired of diets that are too hard to stick with, The No-S Diet has attracted a passionate following online thanks to its elegant simplicity-and its results. Unlike fad diets based on gimmicks that lead to short-term weight-loss followed by backsliding and failure, The No-S Diet is a maintainable life plan that reminds us of the commonsense, conscious way we all know we should be eating.

The book offers readers the tips, tricks, techniques and testimonials they’ll need to stick with No-S for life

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The Grow-and-Protect Investment Strategy: Evidence and Inspiration

The buy-and-hold (B&H) strategy along with dollar-cost averaging has served millions of investors very well for a long time. The new-found knowledge set forth in this book provides specific answers regarding when to be invested in the S&P 500 and when not to be invested in that Index. This knowledge has the potential to help individual investors grow and protect (G&P) their wealth with “sleep well” confidence. The knowledge also will broaden the perspectives of financial advisers, professional money managers, market strategists, market technicians, financial journalists and the academic community. Regardless of the perspective, Louis Pasteur’s keen observation applies today: “Chance favors the prepared mind.” May both the B&H strategy and the G&P strategy help illuminate your financial path. God bless you!

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The Benedict Option: A Strategy for Christians in a Post-Christian Nation

The light of the Christian faith is flickering out all over the West. American churches are beset by a rapidly secularizing culture, the departure of young people, and watered-down pseudo-spirituality. Political solutions have failed, as the self-destruction of the Republican Party indicates, and the future of religious freedom has never been in greater doubt. The center is not holding. The West, cut off from its Christian roots, is falling into a new Dark Age.

The good news is that there is a blueprint for a time-tested Christian response to this decline. In The Benedict Option, Dreher calls on traditional Christians to learn from the example of St. Benedict of Nursia, a sixth-century monk who turned from the chaos and decadence of the collapsing Roman Empire and found a new way to live out the faith in community. For five difficult centuries, Benedict’s monks kept the faith alive through the Dark Ages, and prepared the way for the rebirth of civilization. The Benedict Option shows believers how to build the resilience to face the modern world with the confidence and fervor of the early church. Christians face a time of choosing, with the fate of Christianity in Western civilization hanging in the balance. In this powerful challenge to complacency, Dreher shows why churches who fail to take the Benedict Option aren’t going to make it.

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The Science of Why: Decoding Human Motivation and Transforming Marketing Strategy

Why do consumers do what they do?
What’s really behind the choices they make?
What moves them, what delights them, what truly fulfills them?
And how can I reach them in their heart of hearts?

Questions like these have probably vexed marketers since the days when shells and spears were the most popular Fast Moving Consumer Goods. The Science of Why will answer those challenges and change your vision of consumer marketing in the process.

In this book Dr. Forbes brings together up-to-the-minute details of the new marketplace, advances in consumer research methods, and new information on uncovering, understanding, and targeting the emotional motivations that drive the actions of every consumer, all of the time. He has created a simple, easy to understand and easy to apply model of human motivation—a kind of ‘periodic table’ of motives that identifies, organizes, and explains the nine core motivations. This matrix contains all we need to know about why consumers do the things they do the way they do them.

Dr. Forbes enhances his material with fascinating examples, anecdotes and illustrations, and supplements his narrative with real world marketing case studies. Sharing the insight, humor, and understanding he’s gained from over 30 years as a psychologist, researcher, and marketing consultant to CEO’s worldwide, he will deliver game-changing insights and tactics to help you connect the dots from consumer motivations to business bottom lines.